Collection /Aggregation Center at production cluster:

The Collection centre will be run by FPO / Cluster(s) / Aggregators. The DPR will have to be submitted by the Cluster / FPO / Aggregator with details like area / production / purchasing capacity of vehicles / capacity in Market intelligence etc., The Collection centers will be constructed by the Cluster / FPO / Aggregator as per the scheme guidelines and subsidy will be provided as w credit linked back ended subsidy. The Collection center must be easy access to all farmers with a minimum area of 800-1000 sqm. In the case of the Collection centre constructed and owned by the Department of Horticulture, the Department of Horticulture through TANHODA will collect 2% of the commodities handled at the Collection Centers as service charges from the authority who run the Collection Centre.

• The cluster farmer will be permitted to construct collection centre in the land owned by the farmer after getting the resolution from the respective cluster.
• Functioning of the Collection centre will be reviewed on a monthly basis by the Department of Horticulture.
• The produces of the cluster / individual farmers will be sold / auctioned at these collection centers. The bench mark rate of Koyambedu market and Oddanchatram market should be displayed in the notice board of Collection centres.
• The daily auctioning time will be from 7 - 8 AM and 2 - 3 PM or both. This will be revised by the DDH based on ground needs.
• Maintain a daily record for the quantum of vegetables arrival and the rate quoted for auction, vehicle through which it was transported and to where it was marketed etc, in a register.

Market Aggregator:

• The Market aggregator may be FPO / cluster (FIGs) / SHG / Cooperative / Municipal Corporation/ private skilled entrepreneur/ unemployed youth/TANWABE groups/ others selected by following the guidelines.
• The market aggregators will be selected through EOI or Empanelment to be called for by the CHPC./M.D.TANHODA
• The DDHs of the perimetro district will identify vibrant cluster(s)/ private skilled entrepreneur / unemployed youth/ SHGs to participate in the EOI as market aggregator(s) by giving press release in their respective districts.
• The market aggregator's role will be a mix of components from Post Harvest Management (Sl. No. 8) and Markets (Sl. No. 9 & 10 ) in the guidelines.
• Only Back ended credit linked subsidy will be given based on the evaluation of DPR.
• An agreement will be obtained from the Aggregators for the proper usage of items obtained under credit linked subsidy. If there is any violation, legal action will be taken.
• The regular collection of graded vegetables from farm gate to collection centre have to be done by the clusters / FPO / Aggregators. A proper vegetable route may be declared by the collection centre running FPO / Clusters / aggregators in coordination with the other farmers and the DDH for regular collection of vegetables from farm gate.
• The collection centre running cluster / FPO / Aggregators should have a mechanism of managing the arrival and distribution of vegetables in an effective manner, so that there will be no left over product every day.

Refer vans/ Containers:

• The Market aggregators will have their own choice of type design of the refer vans and there should display the name of the scheme and Department / Government logo prescribed by the departmen on the vehicle
• The maintenance of the refer vans / containers lies with the purchaser only.
• The aggregators may use the refer vans/ containers as mobile outlets as well, by duly observing Traffic Rules and regulations.
• If the cluster is willing to purchase the refer vans/ containers, a resolution must be passed in their meeting for the Purchase, maintenance and also for the ownership of vehicles.
• The subsidy for the vehicle will be released in three quarterly equal installments by duly checking its performance in tune with the guidelines of the scheme.

Retail Outlets:

• The aggregator should identify the retail outlets at the prime locations of Chennai/ Coimbatore cities and it should be credit linked ventures.
• The retail outlets will be owned / long leased by the aggregators only.
• Retail outlets facilitations will be subsidized as per the GOI norms for which documents should be submitted to the Department of Horticulture.
• If it is a leased shop, a proper agreement with the shop owner not less than 5 years (lease agreement) is compulsory.
• The minimum area required for the retail outlet may be 200 sqft.
• All marketing amenities must be provided at the retail outlets by the aggregators.
• The marketing aggregator should make facilities to run the retail outlets with appropriate personals.
• The Department of Horticulture name and scheme, logo must be indicated in the retail outlets as specified by the department.

Mobile Outlets:

• Wherever it is not possible to install retail outlets, and based on the demand of vegetables, the aggregators may use the refer vans/ containers as mobile outlets.
• Plastic crates and weighing Balance have to be provided to the Mobile outlets by the aggregators.